When a Conservative synagogue ventured into cable television production, it revealed both the promising potential and complex challenges of rabbinical engagement with electronic media. Through direct experience as creator, producer, and host of "Aliyah," this case study documents the comprehensive process of developing and sustaining a congregational cable program. The research analyzes critical operational elements including organizational startup procedures, technical training requirements, program format design, resource allocation, scheduling approaches, and post-production workflow. Community-based collaboration proved essential, with congregation members filling technical roles and formal committee structures providing institutional backing. While the program achieved significant outcomes - reaching unaffiliated Jews, enhancing educational opportunities, and fostering interfaith dialogue through authentic Jewish representation - it also encountered substantial hurdles including time management constraints, audience measurement challenges, congregational resistance, and professional tensions with other clergy. Production demanded approximately eight hours per program and relied heavily on systematic preparation, visual storytelling capabilities, and extensive community networking. The evidence suggests that rabbinical engagement with cable television offers a viable pathway for contemporary Jewish education and community outreach, though success requires expanded synagogue media resources, coordinated national programming efforts, and institutional support through rabbinical organizations to maximize impact within Conservative Jewish life.