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The Electronic Village Revisited Implica

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Emerging telecommunications technologies offer unprecedented opportunities to revitalize Jewish cultural engagement and reach millions previously disconnected from organized Judaism. Building upon earlier electronic village concepts, an analysis of the Revson Foundation's media initiatives from 1978-1986 reveals how strategic deployment of new platforms can preserve and transmit cultural heritage. While initial efforts centered on cable television networks, VCR technology and public broadcasting emerged as more effective distribution channels. Landmark projects like *Heritage: Civilization and the Jews* reached 51 million viewers, while initiatives such as *Rehov Sumsum* (the Israeli Sesame Street) and the Yale Video Archive for Survivor Testimonies demonstrated the broad appeal of high-quality Jewish programming across diverse American audiences, including non-Jewish viewers and educational institutions. To maximize these opportunities, Evans proposes establishing a Jewish Cultural and Educational Service to coordinate production and distribution, developing a comprehensive Jewish Heritage Video Collection, and expanding the New Jewish Museum's role as an institutional innovator. Success requires substantial funding, professional production standards, and creative collaboration between American and Israeli talent. Though technology cannot substitute for traditional community structures, it provides powerful tools to supplement formal Jewish institutions and foster cultural engagement within domestic settings.

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    Published 1986-1987

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    Eli Evans