Today's most successful American Jews navigate their identity in a paradoxical way - displaying ethnic pride while fundamentally reshaping Jewish values through an American meritocratic lens. Through ethnographic observation and cultural analysis, Wolf documents the rise of "new assimilationists" among third-generation Jews who have achieved unprecedented leadership in elite institutions. A university provost who openly embraces his Jewish identity while wielding significant administrative power exemplifies this transformation from marginalized outsider status to mainstream institutional influence. While these new assimilationists maintain visible Jewish cultural markers, they have reinterpreted core Jewish concepts: Torah study becomes careerism, Israel represents military might, and Holocaust memory transforms into strategic advancement. Drawing from participant observation in university settings and analysis of evolving Jewish cultural narratives, the research reveals that third-generation American Jews pursue assimilation not to escape their heritage, but to acquire power they view as essential for Jewish survival. This approach, while enabling unprecedented Jewish institutional success, risks hollowing out substantive religious and ethical content - potentially representing "the last assimilation of all" despite maintaining external Jewish identification.